Grendene began to export its shoes in 1979, and by 1984 you could find its
brands Melissa and Karina in the shoe market around the world. Within three
short years, by 1987, the brand Rider was introduced to the foreign markets,
registering since then a steady progress. Nowadays, you can find Grendene's
brands, and as great success of sales on the best windows over the five
Continents.
In a competitive market as the one of the USA, for instance, you can find the
Rider range at FootLocker, The Athlete's Foot, Finish Line, The Sports
Authority and Gart Sports.
Melissa, on its turn, has the privilege to be found at very prestigious stores
such as Bloomingdale's, Nordstrom, Robinson May, Journey's and Dillard's.
